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Analytics & Attribution Agency In Mumbai

Analytics that turn ad data into revenue decisions, not just dashboards

Uginix sets up, audits and maintains GA4, Google Tag Manager, server-side tracking, Meta Conversions API and CRM attribution for Mumbai brands. Every lead and sale is traced from first click to closed revenue, so you always know which channel actually earned it.

  • 4.2x
    Avg. ROAS
  • 5 Cr+
    Ad spend managed
  • 50+
    Brands scaled
  • 98%
    Retention

Get your free Analytics & Attribution audit

We review your GA4, tags, CAPI and conversion tracking, and send findings within 48 hours.

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No obligation, no lock-in.
Under one roof
  • GA4 Setup
  • Tag Manager
  • Server-Side Tracking
  • Meta CAPI
  • Enhanced Conversions
  • Offline Imports
  • Attribution Modelling
  • Looker Studio Dashboards

What you get

Full-Service Analytics & Attribution, Not Just a Pixel Install

Most agencies install a pixel and call it tracking. We treat your data like a revenue system: audited, connected and rebuilt wherever the conversions slip away.

GA4 setup & audit

Property, data streams, key events and filters configured properly, with internal traffic, spam and duplicate hits removed so the numbers you read are real.

Tag Manager & event tracking

A clean GTM container with named tags, triggers and a data layer that captures form fills, calls, WhatsApp clicks and purchases, without breaking the site.

Server-side tracking & CAPI

Server-side tagging, Meta Conversions API and Google enhanced conversions set up to recover the signals lost to ad blockers, browser rules and consent choices.

CRM & offline conversion imports

Qualified leads, site visits and closed deals synced from your CRM back to Google and Meta, so bidding optimises for revenue, not just the cheapest form fills.

Multi-touch attribution

Data-driven and multi-touch models compared side by side, so each channel gets fair credit for the sales it influences, not just the click that came last.

Consent mode & data privacy

Consent Mode, cookie banners and data retention aligned with India's DPDP Act, so your tracking stays compliant without losing the signals your ads run on.

Dashboards that answer questions

Looker Studio dashboards that blend ad spend, GA4 and CRM data into one clear view of cost per lead, CAC and ROAS, built for decisions rather than decoration.

Transparent reporting

A live dashboard plus a plain-language monthly review of what we tracked, what it revealed, and exactly which budget moves we'd recommend making next.

Why Analytics & Attribution?

Your ads are already driving sales. The only question is which ones.

Every ad platform reports its own version of the truth. Google and Meta can both claim credit for the same sale, GA4 shows a different number, and your CRM tells a third story. When a buyer watches a Reel on Monday and searches your brand on Thursday, only clean attribution tells you which ad actually earned the rupee.

Most brands never check the data their budgets run on. Ad blockers, browser privacy limits and consent choices make pixels miss conversions, and platforms fill those gaps with their own models. Smart Bidding and Advantage+ then optimise toward whatever signals they’re given. Accurate data compounds results, while broken tracking quietly scales the wrong campaigns.

  • Tracking audited end to end, from ad click to closed sale in your CRM
  • Server-side tagging and CAPI that recover the conversions pixels miss
  • One source of truth that reconciles Google, Meta, GA4 and CRM numbers
  • Budget moves based on real revenue, not whichever platform claims the most credit

32%

Of marketers measure their media spend holistically across all channels

17.8%

Lower average cost per result for advertisers using Meta’s Conversions API

29.5%

Of internet users worldwide use ad-blocking tools that can hide conversions

64%

India’s digital ad revenue goes to Google and Meta, which each report their own results

How we work

Move fast, measure honestly,
improve every week.

  • 01 Deep account audit

    We audit GA4, GTM, pixels, CAPI and CRM data flow to find where conversions go missing, get double-counted or are simply wrong.

  • 02 Measurement first

    We agree on what counts as a conversion: key events, lead stages and revenue values. Without shared definitions, no dashboard can be trusted.

  • 03 Rebuild & launch

    We rebuild tracking with clean GTM, server-side tagging, Meta CAPI, enhanced conversions, consent mode and CRM imports, testing each piece before launch.

  • 04 Test & optimise weekly

    Every week we check platform numbers against GA4 and your CRM, fix broken tags and flag drift before it misleads your bidding.

  • 05 Scale what pays

    Once the data is reliable, we move budget toward the campaigns that actually drive revenue.

Why Uginix?

Why brands trust Uginix with their Analytics & Attribution budget

Certified analytics specialists

Your tracking is built by specialists who work in GA4, GTM and CAPI every day, not a generalist juggling every channel for fifty clients.

You own everything

Your GA4 property, GTM container, server setup and dashboards stay yours. You get full admin access from day one, with no lock-in contracts.

Analytics & Attribution

Revenue and CAC first, always

We report on what hits your P&L: revenue, customer acquisition cost and ROAS. Sessions and pageviews are diagnostics, not achievements.

Automation supervised by humans

We use Google's data-driven attribution and modelled conversions where they help, and check them against your CRM before they drive any budget decision.

What Our Clients Say About Uginix

What clients say about working with us

Mangesh Pawar
Mangesh Pawar
Arise Facility Solutions Pvt. Ltd.
Uginix commitment and dedication helped us achieve desired results. Highly recommended for future projects. Excellent work ethics and result-oriented approach. Robust services with timely execution. Increase in work quality and deliverable excellence.
Sarvesh Chawathe
Sarvesh Chawathe
Ecochem
Elevating Brands with Digital Mastery. Expert, Cost-effective Services. Reliable Support for Ecochem's Growth. Pleasure to Work With, Timely Execution. Beautiful UI, Admirable Performance.
Manish Karotiya
Manish Karotiya
MarTechAdda
I was a newly startup and I was sort of fund even though he trusted me at that time with unlimited revision and fulfilled my requirement without any advance just on trust and also not even chased me for payment even a single time, seriously such a humble and polite.

Find out what your analytics & Attribution setup is really tracking

A free, no-obligation audit covering tracking gaps, duplicate conversions and your three biggest attribution blind spots. Delivered in 48 hours.

Book a Strategy Call

Industries We Serve

Analytics & Attribution built around your industry

No one-size-fits-all tracking. Each industry has its own sales journey, conversion points and data rules.

Instagram Marketing & Ads

E-Commerce & D2C

Purchase, add-to-cart and revenue tracking across your site, Meta CAPI and Google, reconciled with Shopify or WooCommerce orders. You see true ROAS by channel, not each platform's inflated claim.

Performance Marketing

Real Estate

Site visits, bookings and CRM lead stages imported back into Google and Meta. Bidding then optimises for buyers who actually show up, not cheap form fills.

Performance Marketing

EdTech & Education

Lead-to-counselling-to-enrolment tracking across ads, WhatsApp and calls. You know which campaigns fill seats in each admission cycle.

Performance Marketing

Fintech & BFSI

Web and app journeys tracked from ad click through KYC to approval, with consent and data handling built for DPDP compliance. You get CPA on approved accounts, not just applications.

Performance Marketing

Healthcare & Clinics

Appointment tracking across forms, calls and WhatsApp, set up so no patient health data ever reaches ad platforms. Clinics see cost per booked consultation by location.

Performance Marketing

B2B SaaS & IT Services

Multi-touch attribution across LinkedIn, Google and content, connected to HubSpot or Salesforce pipeline. You see which channels create demos and closed revenue over long sales cycles.

Performance Marketing

Hospitality & Travel

Booking-engine and cross-domain tracking that credits direct bookings correctly. You see which campaigns beat OTA commissions during peak windows.

Performance Marketing

Food, Beverage & Quick Commerce

App and web order tracking alongside aggregator and quick-commerce sales. Offers and campaigns are judged on repeat orders, not one-time downloads.

Performance Marketing

Manufacturing & Industrial

Call tracking, RFQ forms and offline deal imports for long B2B sales cycles. You see which keywords and campaigns bring real procurement enquiries.

Performance Marketing

Startup & Growth-Stage Brands

Clean tracking from day one, so CAC, payback and channel ROI hold up in board and investor reviews. You scale on evidence, not guesswork.

Performance Marketing

Automobile

Test-drive bookings, dealer enquiries and showroom visits tied back to the campaigns that drove them. Reporting works across brand and dealership accounts.

Performance Marketing

FMCG & Personal Care

Where sales happen on marketplaces and in stores, we combine platform data, sales data and lift studies. That shows what your digital spend actually moves.

Frequently asked questions

We focus only on measurement: making sure every lead and sale is tracked correctly and credited to the right channel. A general agency usually sets up a pixel and moves on.

It depends on how many platforms, sites and CRM connections you have. We scope it in the free audit instead of quoting one number for everyone.

GA4, Google Tag Manager, server-side tagging, Meta CAPI, Google enhanced conversions, Looker Studio, and CRMs such as HubSpot, Zoho and Salesforce.

Tracking fixes usually go live within 2 to 3 weeks. Attribution insights become reliable after about 30 days of clean data.

Yes. Uginix scale the setup to your size, starting with the essential tracking and adding advanced attribution as you grow.

Yes. You get a live dashboard plus a plain-language monthly review of what the data shows and where budget should move.

No. We work month to month with no lock-in, and every account, container and dashboard stays yours.

Yes. Our media team runs the ads on the same data we track, so optimisation is based on real revenue.

Keep multiplying

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Marketing Automation & CRM

Connect your CRM to your ads, so every lead is nurtured and tracked through to the sale.
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